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BOREGARD.

Featured in the Atlanta edition of the Waterloo Sparkling Sessions, presented by Waterloo Sparkling Water

Born to Sierra Leonean parents in Atlanta, GA in 1995 BOREGARD. (Bockarie Amara) lived with his single mother who worked two jobs in order to fund Bockarie’s private education for the entirety of his academic career. Though separated, Bockarie’s father remained very active in his life, and exposed him to various artists during road family road trips. Listening to artists such as Nelly, Tupac, Whitney Houston, and Biggie Smalls, which curated vibrant playlists throughout their travels. This exposure to interesting sounds and lyrics settled into a fond place in Bockarie. In addition to these influential trips, an important source of music influence came by the way of Bockarie’s older cousins, who constantly played varying genres of music around him. Artists such as Kanye West, Limp Bizkit, Kid Rock, Eminem, and Nas diversified Bockarie’s taste in music. In school, Bo took a special liking to poetry, and was often known for writing witty poems and creative short stories. It wasn’t until senior year of high school that Bo considered taking rap seriously. After a surprisingly successful pep rally performance, there was much acclaim and positive feedback for Bockarie’s music career. This inspired him to push boundaries, and thus the music artist BOREGARD. was born. BOREGARD. released his first mixtape, Beauregard Blvd in 2013, with the assistance of his executive producer and childhood friend Sensei Bueno. Bueno pushed BOREGARD. to find his own sound, rather than mimicking his biggest personal influences at the time such as Childish Gambino and Kid Cudi. Finally, BOREGARD. heeded his advice during his junior year of college at Emory University, when he released his song “Honey, did you know about this?”. The song drew attention to Bo, and there was a very entertaining video that ensued. He has steadily released new songs, and grown his fan base following with each consecutive hit after. Since then, BOREGARD. has performed at every single MASQUERADE stage in Atlanta, and sold-out while doing so. He has hosted what was called, “The best party of Emory’s History,” and consequentially raising nearly $1000 for Experience Camps, a local nonprofit that provides support for children with parents who have terminal illnesses.

Photo Credit: Matthew Warren

city guide:
Atlanta, GA
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